Trent Design has re-launched the website for Aurum Design Jewelry. Aurum emerged as one of Rochester’s premier custom jewelry design shops and its new site is tailored to reflect that style. The design feels fluid and dynamic with backgrounds that transform to demonstrate the versatility of the jewelry paired with the wearer.
By opening up the page(s) and restricting the amount of displayable content, we provided Aurum with a larger canvas for their work. Finally, a javascript language (jQuery) was executed for simple animation and transitional effects to move the user seamlessly between pages.
Aurum (Gallery)
Photography for the site was used to brand Aurum and the look has so far, been used to treat everything from Aurum’s holiday invitations to their store-front signage.
Aurum (Men’s Gallery)
Lead Strategist/Account Manager: Marilyn Trent
Lead Designer: Brian Hartwell
Assistant Designer: Genna Cowsert
Development: Shawn Adler
Photography: David Trumbo
